Westerly Community Credit Union Home
Applied Skills
Collaborators
- Web Maintenance
- Web Banner Design
- Email Marketing
- Social Media
- User Databases
- VP Marketing
- Marketing Manager
- Operations Specialist
- Marketing Specialist (Me)
My Role
Description
Results
I worked as a Marketing Specialist at Westerly Community Credit Union. Tasked with delivering digital content according to the advertising schedule, I worked on multiple campaigns at once and uploaded content to the credit union website, as well as Facebook, Instagram and Twitter. Additionally, I built weekly email marketing campaigns in Constant Contact and performed A/B testing to reach and exceed user conversion goals. I applied list segmentation to tailor email marketing campaigns to relevant member groups.
- Maintained credit union brand across digital channels
- Contributed engaging ad content to multiple webpages
- Optimized image size/dimensions per webpage
- Promoted financial services and greater community engagement

Mobile Versions



Online Banking Portal

Social Media Posts
